Muhammad Salman Nasir

Building technology businesses, teaching founders and shaping the digital future.

Founder and CEO of About Digital, a Lahore-based digital marketing and technology company with 500+ clients. Adjunct Faculty at Qarshi University and Deputy Convener of FPCCI's Punjab IT Committee.

8+Years of experience
500+Clients served
100+Features & events
Salman Nasir standing by Tower Bridge in London
Founder & CEOAbout Digital

Trusted by brands
& partners

PREATONIPark View CityRRR MARKETINGShopify PartnerDAMACEnvatoPAYPEOPLEOne Life MarketingAAA Fair Deal Group
Salman Nasir at the WSIS Forum 2026 in Geneva, Switzerland
WSIS Forum 2026, GenevaWorld Summit on the Information Society, Switzerland
About

From a door-to-door pitch to 500+ clients.

About Digital began in 2017 as a student startup at Qarshi University. It has since grown into a technology company with 500+ clients, ERP software running in 280+ flour mills, and a voice in Pakistan's national IT conversation.

View achievements
2017Founded About Digital
280+Flour mills on the ERP
FPCCIDeputy Convener, IT
Current roles

Leadership & advisory roles

Alongside leading About Digital: teaching, advising and representing the IT industry.

Founder & CEOAbout Digital · since 2017

Leading a Lahore-based digital marketing and technology company with 500+ clients.

Deputy ConvenerFPCCI Punjab IT Committee

Representing Punjab's technology businesses at the Federation of Pakistan Chambers of Commerce & Industry.

Adjunct FacultyQarshi University · since 2025

Teaching the practical side of digital business at the university where About Digital began.

Advisory Board MemberUniversity of Lahore · since 2025

Advising on what the industry needs from graduates.

Experience

A journey built on curiosity & consistency.

What started as an interest in the digital world became a journey of building, experimenting and growing. The milestones since 2017.

2017 → Today

  1. 2017

    The Beginning

    Founded About Digital as a student at Qarshi University and won the first client through door-to-door visits.

  2. 2020

    Growing the Vision

    Made About Digital an official Shopify partner and kept growing its services, partnerships and client base.

    Shopify Partner
  3. 2022

    New Chapters

    Invited to Dubai for the launch of DAMAC Lagoons, while About Digital joined Envato as a market partner.

    DAMAC LagoonsEnvato
  4. 2024

    Recognition & Reach

    Received an award from the Governor of Punjab at the Landstar Property Expo, partnered with PayPeople HRMS, and was nominated for the P@SHA ICT Awards.

    Governor's AwardP@SHA nominee
  5. 2025

    Stepping Onto Bigger Stages

    Joined Qarshi University as Adjunct Faculty and the University of Lahore's Industrial Advisory Board, and represented Pakistan's tech industry at GITEX Europe, TechCrunch Disrupt and business delegations to Beijing and Malaysia.

    GITEX EuropeTechCrunch Disrupt
  6. Today

    Still Building

    Leading About Digital and its 500+ clients, serving as Deputy Convener of the FPCCI Punjab IT Committee, and teaching the next generation at Qarshi University.

Expertise

Helping businesses turn attention into measurable results.

Through About Digital, entrepreneurs and businesses in Pakistan, the UAE and the UK grow with SEO, social media marketing, Shopify stores and lead generation, from the first logo to the thousandth lead.

Social Media Marketing

Content and campaigns that grow, engage and convert audiences across every major platform.

  • Meta
  • TikTok
  • LinkedIn

Digital Marketing & SEO

Search-first growth that has taken client sites to page one, into the top three positions for competitive terms.

  • SEO
  • Google Ads
  • Analytics

Web Development

Fast, responsive websites and stores built to convert. About Digital is an official Shopify partner.

  • Shopify
  • WordPress
  • Custom

Branding

Identity systems that give a business one clear, recognisable voice across every touchpoint.

  • Identity
  • Guidelines
  • Positioning

Lead Generation

Funnels and campaigns built around qualified leads, especially for real estate and B2B.

  • Funnels
  • CRM
  • Retargeting

Graphic Design

Campaign creatives, print and motion assets designed to stop the scroll and carry the brand.

  • Ads
  • Print
  • Motion
Salman Nasir at the Pakistan-China B2B Investment Conference in Hangzhou, China
Work together

Have a project?
Ready to help.

Share what you want to achieve and get an honest view of how to get there, and what it will take.

Start a conversation
Contact

Have a project in mind? Get in touch.

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Prefer to reach out directly?

Email or WhatsApp are the quickest ways to get in touch.

Emailinfo@msn.imusamashahid.com
WhatsApp+92 336 9644448

Frequently asked

Most business websites launch in two to four weeks. Larger e-commerce builds or custom platforms take six to ten weeks. A clear timeline is shared before any work starts.

Yes. Clients in Pakistan, the UAE, the UK and beyond are served remotely, with regular check-in calls.

Yes. The work starts with an audit of the current site, keeps what already works for SEO, and rebuilds the design and structure so it loads faster and converts better.

Send a message through the form or on WhatsApp. A short discovery call follows, then a proposal with scope, timeline and pricing.